Beaverton, OR—March 23, 2010—Prolifiq, the leading provider of Sales Content Management software for medical device companies, today announced it has been selected by the Advanced Medical Technology Association (AdvaMed), as a member of the organization’s Business Solutions Program.
Prolifiq’s software is used by sales, marketing, and regulatory personnel to manage and deliver promotional and scientific information to health care practitioners. The company’s offering simplifies the management of selling collateral, and embeds important compliance safeguards into sales communication workflows.
“AdvaMed members are committed to the highest ethical standards when it comes to the delivery of information to health care providers and Prolifiq’s software is an important step toward implementing a comprehensive Good Promotional Practices program,” said Jeff Gaus, CEO of Prolifiq Software.
The AdvaMed Business Solutions program provides member companies access to several quality products and services. Members enjoy benefits including dedicated service lines and discounted prices. Other offerings include liability insurance, medical translation services, industry research publications and logistical support for expanding into the EU marketplace.
View the array of AdvaMed’s Business Solutions programs at:http://www.advamed.org/MemberPortal/Membership/business_solutions.htm.
Prolifiq’s sales content management suite helps sales professionals use digital content in their communications with customers and prospects. Used in highly regulated environments such as Life Sciences and competitive industries such as Technology, Prolifiq’s messaging solutions help sellers match approved content to their selling conversation, wrap it in branded messages, and measure the effectiveness of their communications. Prolifiq is the first suite of applications that simultaneously manages content, sales communication, and compliance. The unique offering is tailored to markets whose sales processes require rapid response to information requests, and are governed by strict compliance requirements. Prolifiq was recently selected one of America’s Most Promising Companies by Forbes. Customers include: AtriCure, Cisco Systems, GE, The BBC, Associated Press, and Getty Images.
ABOUT ADVAMED (WWW.ADVAMED.ORG)
AdvaMed member companies produce the medical devices, diagnostic products and health information systems that are transforming health care through earlier disease detection, less invasive procedures and more effective treatments. Our members produce nearly 90 percent of the health care technology purchased annually in the United States and more than 50 percent purchased annually around the world. AdvaMed members range from the largest to the smallest medical technology innovators and companies. For more information, visit www.AdvaMed.org.