Prolifiq expands platform to help Life Sciences companies inform employees with internal news and mobile-enabled, compliant content.
Beaverton, OR—October 22, 2012— Today Prolifiq announced the Inform package, applications developed for the Life Sciences industry that enhance communications with employees and provide compliant content to their mobile sales force. Part of Prolifiq’s dialog management platform, Inform includes three applications: READ, VIEW and MEASURE.
READ, a personalized, secure, corporate news reader, provides employees with the latest internal news, updates and training. READ brings consistency and accessibility to employee communications and combined with MEASURE, visibility to what is being consumed by whom and when.
VIEW helps marketing deliver to sales the latest approved and compliant content including videos, pdfs and other documents. Mobile employees access marketing content whenever and wherever utilizing VIEW’s offline and online capabilities and the automatic version control alleviates the headaches and potential compliance issues of out-of-date content.
“Helping Life Sciences companies with the complexity of employee communications was a ‘no brainer’ in the expansion of our platform,” said Jeff Gaus, CEO at Prolifiq. “Traditional employee portals and intranets aren’t keeping pace with the mobile, consumer-like experiences people expect. With Inform, employees have the latest and greatest content and news and administrators know it is role-based, compliant and measurable.”
Complementing SEND and CONNECT, Prolifiq applications sales people use to engage with physicians and customers, Inform continues to deliver on the promise of an easy-to–use, one-stop, mobile platform for field-based employees.
“Sales teams are embracing the iPad, yet many of these organizations lack a vision for how these devices provide value beyond administrative support,” said Maribel Lopez, Principal Analyst, Lopez Research LLC. “Mobile-enabling a business process requires more than simply porting an application to a tablet. A Life Sciences company must provide sales applications that leverage the unique attributes of mobile, such as location and context, to strengthen interactions with healthcare providers and employees, while driving return on investment.”
“We can have Inform up and running in less than 30 days, providing a ‘quick win’ for managers looking to increase the value of their mobile device investments,” said Jeff Gaus, CEO at Prolifiq. “At the same time, the Prolifiq platform provides companies with a flexible foundation to expand and support their mobile strategy.”
Prolifiq provides a dialog management platform Life Sciences companies use to inform employees and engage customers in meaningful business conversations using controlled compliant content. Prolifiq’s hybrid, cloud platform, integrates with third-party applications and internal systems, leveraging companies’ existing IT investments. www.prolifiq.com
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