Price objection
'Compared to what?' Then return to value. 'When you compare against the current cost of the problem, how does the math work?'
Timing objection
'I understand. Help me understand what's coming up in 6 months that makes this a then-not-now decision?' Surface unstated concerns.
Competition objection
Acknowledge competitor strength. 'Their strength is X. Where they're behind us is Y. How important is Y to you?'
Status quo objection
Quantify cost of current state. 'If nothing changes, what does the problem cost over the next 12 months?'
Authority objection
Help champion build case. 'What would your VP need to see to approve this? Let me help you build that.'
Frequently asked questions
What's a good objection handling script for price?
'Compared to what?' Then return to value: 'When you compare against the cost of the current problem, how does the math work?'
CTA
Objection patterns track in CRM. CRUSH supports it. [Book a Demo]




