Standard 1:1 structure
- 15 min: deal review
- 15 min: skill coaching
- 10 min: blockers and support
- 5 min: action items
What to coach on
- Specific calls (use Gong recordings)
- Specific deals (use MEDDPICC fields)
- Specific skills (one at a time)
- Career development (monthly cadence)
What not to coach on
- Pipeline status (do that in pipeline review)
- Process compliance (do that in 1:1 only when broken)
- Performance issues without prior coaching investment
Frequently asked questions
How often should 1:1 sales coaching happen?
Weekly is standard for B2B sales. 45-60 minute structured sessions covering deal review, skill coaching, blockers, and action items.
CTA
1:1 coaching benefits from account context. CRUSH provides it. [Book a Demo]




